Launch your next project with the community that makes it possible
Bring your biggest idea to life with the people who already believe in you. Fund it upfront, and build it on your terms.
Kickstarter is built for you
Content creators are launching products to build sustainable businesses. Traditional paths come with tradeoffs: giving up equity, taking on debt, or funding it all yourself. Kickstarter gives you another way to bring your idea to life with your community behind you.
Your project can be anything
Games, hardware, books, films, physical products. As long as it delivers a tangible reward, there are almost no limits on what you can fund. Build the thing your audience has been asking for, on your terms.
You own your IP and your audience
Keep 100% of your intellectual property and the direct relationship with your backers. No algorithm sits between you and the fans who fund your work.
No lock-in, no equity, no treadmill
Kickstarter takes no equity and there's no obligation to come back. You keep more than 92% of what you raise, because Kickstarter exists to serve creators, not the other way around.
Reach beyond your own channel
On average 20 to 40% of backers come from Kickstarter itself: net-new supporters discovering your project alongside the audience you already bring.
More than funding. A launch partner
Kickstarter is a funding and launch platform, with a marketing engine built in. Here's what you get when you launch with us.
Fund and launch
A trusted platform to turn an idea into a funded, real product or experience.
Campaign partnership
Hands-on support developing your campaign, from goal-setting to reward tiers.
Press and promotion
Amplification that builds hype and FOMO around your launch moment.
Community tools
Backer surveys, updates, and resources to bring your fans along for the ride.
Creators are already building here
Some of the most-loved creators have used Kickstarter to launch their ideas, all without giving up equity or creative control.
Critical Role
Kickstarter's most-funded film project ever. The Legend of Vox Machina became an Amazon Prime Video series.
Ten Hundred
The artist and YouTuber co-created a custom deck of art playing cards with his community, funded in minutes.
Veritasium
The science-education channel brought its brand to the tabletop with a trivia game shaped by its audience.
Hacksmith Industries
The maker channel turned its build expertise into a product: a 21-in-1 titanium everyday-carry multi-tool.
Simone Giertz
The inventor and YouTuber turned a playful product idea into a funded business with her audience.
Journey to the Microcosmos
Hank Green's microscopy channel funded a real microscope so fans could explore the microcosmos themselves.
Find us at Open Sauce
Kickstarter is at Open Sauce 2026. Stop by the Kickstarter Lounge and join our panel on Industry Day to talk through the idea you've been sitting on, and how to bring it to life with your community.
Building the Community That Builds With You
A conversation with makers and creators on how to tell the difference between an audience and a real community, and what it looks like to build something with your most invested people.
Industry Day ScheduleStop by the Industry Lounge
Open Friday, Saturday, and Sunday to Industry Day pass holders. Grab a coffee, and meet the founders, operators, and creators shaping what comes next.
Let's launch together
We'd love to chat about any creative project you're considering, and how we can support you. Drop your name and email below and our team will reach out.